Most Popular Candy 2025 Us. M&m's, reese's cups, sour patch kids, skittles,. Instacart used data from shoppers to determine the most popular candy, trends in each state — and which states have the most halloween spirit.
Here are the top five candy and snack trends you can expect to see in 2025 and beyond. Snickers is the most popular candy bar in the united states, with $456.91 million in sales.